Heather McGowan joined the Blazers in August 2011 as Assistant Director of Marketing. In this role, she will be responsible for both community relations and event management for all UAB Athletics events, specifically taking the lead for all UAB Volleyball marketing efforts.
Previous to joining the UAB staff, McGowan worked as the Foundation Marketing Director for Columbus State University (CSU) Athletics in Columbus, Ga. In her time with CSU Athletics, McGowan was responsible for all fundraising and marketing efforts for the entire athletic department. These responsibilities included managing game day atmosphere for all 14 Division II athletic teams, initiating the first CSU Athletics Kid's Club (Cougar Cubs), revamping the existing community reading program (Cougar Adventures) and planning fundraising events such as golf tournaments and car auctions.
McGowan received her Bachelors of Journalism in Public Relations in 2010 from The University of Georgia (UGA), where she was also a Marketing Student Assistant for the UGA Athletic Association. In her time at UGA, McGowan helped triple the group ticket sales for the 2009-10 basketball season in addition to giving tours of UGA athletic facilities, increasing group ticket sales for UGA Baseball and assisting with game day operations for both basketball and football.
PERSONAL: McGowan is a native of Columbus, Ga.